Susquehanna selected five programs to highlight for this year’s Admissions cycle and create specific brochures that would be mailed to prospective students that showed interest in those majors. Over the course of 2 months photography was scheduled of key faculty members, the state-of-the-art facilities and students currently in the department. Each faculty member gave multiple quotes about why SU’s program was ahead of competitor schools, so we wanted to showcase these by doing a bright, colorful duotone photo overlaid with pull-quotes and info graphics. A shortened panel was included in each brochure with profiles and quotes of current students and alumni to show the great outcomes of the program. By shooting photography specifically for the series of brochures, we were able to take some more playful, out of the ordinary detail photos that make the program more approachable and show a slice-of-life that prospective students will encounter during their time at SU.